The Creative Operations Response (CORE) team at the Covert Agency is made up of two highly specialized individuals. Each brings a unique skill set to the team. And together they represent a truly lethal force against mediocre creative. While the exact number is classified, the Covert Agency also maintains an Elite Creative Reserve Unit (ECRU), so that no matter what the mission, only the best and brightest agents with the most appropriate skill sets will be deployed.

William is what happens when a traditional ad agency creative crashes headfirst into the world of HTML, CSS, MYSQL, PHP, SEO, and a bunch of other acronyms too mind-boggling to list here. Graduating from Art Center over 12 years ago, William went on to enjoy a successful career in L.A.’s booming advertising market, where he worked on many major accounts (Honda Motorcycles, Conoco Phillips, Safeway, Sav-on, El Pollo Loco, DIRECTV, etc.) With a powerful curiosity for the latest societal and technological trends, William’s focus gradually began to shift towards a strange and exciting new medium, the Internet. As a result, William has expanded his role from simply a brilliant senior-level creative on traditional media to also include front-end web development and management on an as-needed basis for any of the Covert Agency’s interactive initiatives.